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The Story of Zusia and How to Sell YOU!

The Story of Zusia and How to Sell YOU!

Many salespeople ask me “What techniques can I use to increase my sales?” I tell them that they have to start with being themselves. Some people have read too many books, attended too many seminars, and have created a sales caricature that feels false to the client. I can’t tell you the number of salespeople that [...]

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Napoleon Hill’s Three Feet From Gold

Napoleon Hill’s Three Feet From Gold

The following story is shared in the classic book Think and Grow Rich by Napoleon Hill. It could be used to energize salespeople and encourage them to hang in there when the going gets tough, or it could be shared with a client who is backing away from a project due to the economy or their [...]

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The CEO Who Knew Too Little

Once upon a time there was a company CEO who knew that he needed to motivate his employees - the company was clawing and fighting for every sale, and customers were leaving their stores and going elsewhere. Today was the town meeting. . .his chance to infuse new energy into his employees. To prepare, he had [...]

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